We love sharing our insights!

As we believe in developer empowerment, we’d like to share our most recent insights, knowledge scoops and blogs! We are happy to offer tips & tricks that can help you elevate your games!
Insights

Spinner Merge Success Story: Catching Up on the Way to Two Million Downloads

02.12.2022
First pitched to YoBro Studios in February 2022, Spinner Merge was soft-launched in November. Just a couple of weeks later, this addictive game about battle spinners covered in blades…
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Blog

How to Enable Success: Interview with Balaji, Sunday’s Head of Publishing

24.11.2022
Balaji’s schedule is packed: as the Head of Publishing, he is one of the busiest people on the team. Switching between meetings, studios, and Sunday’s offices, he’s the spark plug…
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Insights

Step-by-Step of Sunday’s Hiring Process (with Tips!)

18.11.2022
Thanks to our passion for creating the best games, Sunday continues to grow and hire exceptional talent from all over the globe. Whether you’ve already built a dazzling career in…
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Christoph Sachsenhausen, Managing Director at Sunday
Blog

Beating the Recession: Interview with Christoph, Sunday’s Managing Director

04.11.2022
It’s not a secret that the world economy is entering a recession phase. Naturally, consumer-focused entertainment companies, including those in the hyper-casual industry, are among the first to feel it.
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Insights

Doing It First: Testing Hyper-Casual Games with Biometrics

18.10.2022
When the market of hyper-casual games becomes more and more saturated, what can we do to keep tickling our players’ brains in all the right places? To answer that and…
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Insights

The Comprehensive Glossary of Hyper-Casual

11.10.2022
Behind the glossy exterior of a hit hyper-casual game, there’s always a variety of complex processes, metrics, and techniques. Each of them has a name, and if you want to…
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Blog

An analysis of the Arcade-Idle-Genre!

04.07.2022
Progression breakdown Level based progression In Arcade-Idle, there is always a play area. Also, there is a directed goal to complete the area and move to the next. Each level…
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Insights

How Sunday increased ARPU D3 by 50% with ironSource’s ROAS Optimizer

29.04.2022
Sunday is the 16-person German mobile games studio behind the hit hyper-casual title, Cat Escape, which saw 10 million downloads in its first 3 months alone. Below, Sunday’s Managing Director,…
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Insights

To outsource or to bring in-house? How Wooga and Sunday approach playable production

14.04.2022
There are a few ways to produce playable ads – outsource production, do it all in-house, or experiment with a mix of both. How do you know which approach is…
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