Sharing our insights, we love it!

Developer empowerment is always on Sunday’s mission statement. In keeping with our commitment, we’re sharing the secret sauce that makes our own games a success. Enjoy our expert insight, knowledge scoops, and in-depth articles, and take your games to the next level!
All Blog Insights Press Scoop Videos
All Blog Insights Press Scoop Videos
Blog

Creativity VS. Marketability in Hyper-Casual: Interview with Umut, Game Lead at Sunday
30.01.2023
Umut Önel — the Head of Sunday’s Team Coconut — is a master at developing highly successful yet creative games. With 7 years in hyper-casual and a portfolio of smash…
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Blog

In the Spotlight: Team Coconut and Their Approach to Addictive Gameplay
23.01.2023
Step inside the world of Team Coconut, an experienced group designing some seriously addictive hyper-casual games here at Sunday. This agile team has been shaking up the whole scene with…
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Scoop

Top 6 Secrets to Scaling a High-CPI Game
13.01.2023
A high-CPI game can be a challenge to scale. However, there are a few strategies you can try.
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Insights

Maximizing Profits by Minimizing Effort: our Winning Formula for Automation of Monetization
06.01.2023
As mobile game publishers, we have experienced all sides of marketing — both UA and monetization — first-hand, and there are more of them than just the benefits.
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Blog

Work Smart, Not Hard: Talking In-House UA Automation with Vlad, Sunday’s Head of Growth
23.12.2022
Today we sit down with Vlad, Sunday’s Head of Growth, to chat about the ins and outs of leading a team and the transformative power of automation. But Vlad isn’t…
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Videos

Hyper-Casual 2023: Predictions by Christoph Sachsenhausen
20.12.2022
Are you ready for a look into the future of the hyper-casual gaming industry? Coming fresh from the 2022 Hyper Games Conference, catch this exclusive keynote from our insightful Managing…
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Blog

In the Spotlight: Sunday’s Growth Team
16.12.2022
You can produce the best game in the world with stunning graphics and captivating gameplay, but it will only go that far without a carefully planned user acquisition strategy. At…
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Scoop

6 Ways to Add Depth and Replayability to Your Hyper-Casual Game
09.12.2022
From introducing power-ups to implementing leaderboards, these simple strategies will keep your players coming back for more. Read the full scoop and start boosting your game’s engagement today! …
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Insights

Spinner Merge Success Story: Catching Up on the Way to Two Million Downloads
02.12.2022
First pitched to YoBro Studios in February 2022, Spinner Merge was soft-launched in November. Just a couple of weeks later, this addictive game about battle spinners covered in blades…
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