Sharing our insights, we love it!

Developer empowerment is always on Sunday’s mission statement. In keeping with our commitment, we’re sharing the secret sauce that makes our own games a success. Enjoy our expert insight, knowledge scoops, and in-depth articles, and take your games to the next level!
All Blog Insights Press Scoop Videos
All Blog Insights Press Scoop Videos
Blog

Making Game Marketability Testing Easy with Sundash
12.07.2023
IPM, MVP, and SCB testing is easier than ever with Sundash - read to know how we simplified game testing to make it accessible to anyone.
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Blog

Case Study: Scale and Discover with Source-Based Ideation!
04.07.2023
Hi! I'm Hüsamettin, the Growth Manager at Sunday. In this case study, I will share insights into our recent success with source-based ideation and Spinner Merge, which has surpassed 10 million downloads.
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Blog

Game Ideation at Sunday: How We Blend the “Strange” with Tech and Teamwork for Standout Mobile Hits
30.06.2023
In this article, we explore the game ideation strategies used by our Game Leads for captivating gaming experiences. You'll also discover how our dedicated Tech Team supports our ideation cycle with advanced tools and resources.
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Press

Navigating Hyper-casual through the Changing Landscape of Mass-Market Casual Games
12.06.2023
Sunday’s Head of Publishing Balaji talks to PocketGamer.biz about how the company's focus on players is enabling it to navigate the rapidly evolving hyper-casual market.
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Press

Christoph Sachsenhausen: It’s the End of an Era in Hyper-Casual, and We’re Turning It into a New Opportunity
25.05.2023
In a recent feature for pocketgamer.biz, Sunday’s Managing Director Christoph shares his thoughts on the current shift on the hyper-casual market, and why we’re seeing it as an opportunity rather…
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Blog

Spinner Merge Live Ops: How Sunday is Driving the Game Straight to Ten Million Downloads!
04.05.2023
Spinner Merge is on its way to 10 million downloads! Our live ops game breakdown reveals the strategies that propelled us to success.
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Scoop

Mastering Playable Ad Hooks: Our Tips to Winning Players in Seconds
12.04.2023
Make your playable ads hook and convert with these tips from Sunday's Playable Ad Developer Max.
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Blog

What It Takes to Create a Successful Marketing Campaign for Hyper-Casual: Interview with Nesli, Head of Marketing Creatives
27.03.2023
Meet Nesli, the Head of Marketing Creatives at Sunday, whose insights into human behavior and the psychology of motivation have led to many successful campaigns that resonate with our audience…
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Blog

Get More Clicks and Conversions with These 4 Tips from Sunday’s Marketing Creatives Team
21.03.2023
Our Marketing Creatives Team shares the top 4 secrets to making mobile game ads that convert! Read on and try these hacks yourself.
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